Coquette Cowgirl Is The Trend You'll Be Seeing Everywhere

Unless you've been hiding under a hay bale, you probably know that Western wear has been pretty much everywhere for the past year. Fringe made a comeback in a big way for summer 2023, while cowboy boots reigned as fall 2023's go-to footwear. And now, thanks largely to Beyoncé dropping her country-inspired album "Cowboy Carter" in March 2024, the cowgirl aesthetic is most certainly holding its ground. In fact, Fashionista reported Trendalytics data showed there was a 400% increase in interest for cowboy hats in March 2024 compared to March 2023. But 2024's version of the Western aesthetic comes with a twist. That's because the more modern way to do it is via the coquette cowgirl look.

For those unsure what that means, the term coquette refers to a classically feminine style. The trend really took hold on TikTok in 2023 and is made up of things like pearls, light pinks, and frills. Essentially, think light and classically feminine: flowy floral dresses with a cowboy hat, or linen tops with denim shorts and cowboy boots. We're talking "Little House on the Prairie" or Taylor Swift in her debut era.

Still confused about how to make the new iteration of western wear work for you, though? Don't worry. We've pulled together some of our favorite looks to show you exactly how to nail the coquette cowgirl trend, no matter what your style.

Coquette cowgirl is poised to be the big thing for summer 2024, which is why you may want to get your hands on a white dress and cowboy boots asap. White is one of the big colors for the season, which is perfect timing considering dainty white looks are ideal for creating a coquette cowgirl inspired outfit. Pair a dainty, white mini dress with light pink, knee-high western boots for the ultimate blend between the two worlds. A fitted, bodycon style with polkadots keeps the look from veering into wedding dress territory, while still tapping into the feminine energy.

Of course, the coquette cowgirl aesthetic is inherently feminine, but there are ways to do it if you're just not feeling a pink color palette. Instead, get that coquette edge by adding a blouse with an oversized pussybow over the chest. This will give you the best of both worlds without leaning too much into the coquette trend or too much into the western trend. Complete the look with rhinestone-bedazzled jeans (these are the denim trends hot for 2024), a cropped trendy boucle jacket, and a cowgirl hat.

One of the easiest ways to nail the mix between coquette and cowgirl is to pair a long, floaty dress with cowboy boots (and a cowboy hat for good measure). There are so many stylish yet delicate summer dresses out there, so you're sure to find one that perfectly matches your style. To really get the right mix of the coquette and country vibe though, make sure you choose something flowy; lace and frills will only add to the overall feminine aesthetic.

There are more modern ways to rock the coquette cowgirl trend, too. If a lot of pastel colors and frills aren't in keeping with your usual style, don't think you have to change up what feels right to be on trend. Instead, you could try floral in more vibrant colors to get the same effect but with a little more of yourself in there. A floral dress with cowboy boots — which are some of the hottest shoes for 2024 anyway, by the way! — is a great way to do that while still feeling like yourself.

We get it, cowboy boots aren't for everyone. Thankfully, there's still a way to embrace the coquette cowgirl aesthetic without having to rock the cattle wrangling' footwear. Block heel ankle boots are a solid alternative that will give your outfit a slight western vibe, while being slightly more sophisticated and modern. You could then pair them with a coquette cowgirl inspired outfit to tie the more modern with the more traditional, which may include a frilly skirt and matching pastel top.